Color Psychology Essay

1152 words - 5 pages

Color Psychology


Like death and taxes, there is no escaping color. It is ubiquitous. Yet what does it all mean? Why are people more relaxed in green rooms? Why do weightlifters do their best in blue gyms?
It is a well-known fact that color influences mood and feeling in common experience, however, the field of color psychology is still not well understood. Research on the psychological aspects of color is difficult for the mere reason that human emotions are not very stable and the psychic make-up of human beings varies from person to person. Nevertheless, there are a number of general and universal reactions to color, which seem to be noted in most persons. According to fundamental psychology, Freudians relate hues back to bodily function, while Jungians tend towards a more liberal interpretation of hues, believing that the individual's response to color is too complex to allow a simple mode of interpretation. As a matter of fact, many contradictions and ambiguities arose during research, especially in research of psychological effects of color because some studies tend to be subjective in their point of view rather than more scientific. This is because emotional reactions are not easy to measure. However, there are some commonalities that can be found from the resources.
Infants as young as two months old prefer colorful objects to non-color. Young children are color-dominant and are more attracted by color than shape. As they mature, they will often become more form-dominant; however, creative people often remain color-dominant all their lives. Eye-tracking studies that record infants' attention spans indicate that, regardless of sex, red and blue are the most preferred colors. As we grow older, habituation or learning patterns, and doing what adults tell us is "appropriate," colors our thinking. Childhood memories are so involved with color that they are indelibly stamped in our psyches forever.
Our cultural backgrounds and traditions influence our learned response and reaction to color. For example, in many Middle Eastern countries, blue is viewed as a very protective color. Front doors are painted blue to ward off evil spirits. Anyone raised with a deeply rooted sense of that hue would feel very safe in a blue environment. It is interesting to note that color can have the same meaning cross-culturally. In some communities of the Southeast, front porch ceilings were painted blue to keep ghosts from entering and haunting the premises, while in the Southwest, many Native Americans paint their doors blue to keep the bad spirits away. Each culture has its own unique heritage of color symbolism and each of us is a product of our early environment.
Warm colors are referred to as high arousal hues. Red creates the highest arousal threshold. So, from nighties to sports cars, it is true that red literally can turn you on! Any design done in red takes on a red persona. The person buying the red sports car subliminally believes that he or...

Find Another Essay On Color Psychology

The Importance of Color and Allignment in Design

1450 words - 6 pages vibrancy contrast yet balanced color scheme. In relation to color, color psychology, colors that create a mood based on a person’s perception of a certain color, influence the overall marketing strategy of a design or company (The Psychology of Color in Marketing and Branding, Ciotti, 2013). In a titled study called Impact of Color in Marketing, researchers found that up to ninety percent of judgments made about products are based on the color they

Colors Essay

1169 words - 5 pages The Readability of Foreground/Background Colors with Font Color Combinations and Their Affect on Stress Levels when Performing Simple TasksWhen looking through the research literature on the psychology of color, it is apparent that it covers a wide variety of topics. Since the days of Freud, interest and methodological attention have been put into this multifaceted topic of science. The topics of investigation include: color reactions as

Comparing Symbols and Symbolism in Blue Hotel, Black Cat, Night, Alfred Prufrock, Red Wheelbarrow

1644 words - 7 pages drawing from various modes of psychology, interpretations of various colors, with emphasis to dream psychology, an analysis of the colors themselves and then their applications to literature can be readily addressed.   "Colour is one of the areas in daily life in which symbolism is most readily apparent." (Fontana 66) The use of color as a source of symbolism is widespread and amidst the most traditional of sources which still possess

What is Environmental Psychology

854 words - 3 pages their relation to the way a building was structured around them. As this relationship between architects and psychologists progressed to other fields such as park designs, color coordination and furniture arrangement, the field of environmental psychology was born.What is Environmental Psychology?Environmental psychology is the relationship between people and their surroundings. This can be divided into many fields of study, such as city and

Color Theory

966 words - 4 pages within a successive series of lighter and larger squares. Observing this examples of this test does create what most artists know as a line of perspective, thus creating a sense of depth and distance. Faber Birren (1900-1988) studied the effects of colors in art, the workplace and human psychology. His theory differed in that he believed it was not the direct influence of the color itself on human emotions, but rather our human perception of colors

The Effect of Red on Performance Attainment

1489 words - 6 pages increases the stress level for the next paper. According to the “Journal of Experimental Psychology” there are a number of possible side emotional side effects, “Anxiety, task distraction, and a host of self-protective” (Elliot 156). Students do not need the added stress. So, for the wellbeing of the student, teachers need find an alternative ink color to grade papers. Red ink pens can affect grade performance. A study was done to compare the

The effect of meaning of the word and flanker on amount of interference in colored naming task

2490 words - 10 pages The effect of meaning of the word and flanker on amount of interference in colored naming taskAbstractThe purpose of this study was to examine the effect of flanker and meaningfulness of the word on Stroop effect by conduction color naming task. Hundred and ninety four participants were selected randomly by 97 PSY2042 psychology students and their participations were voluntary. The experiment consisted of 7 color naming lists; it started with a

Why study psychology?

1038 words - 4 pages on the premise that people who commit crimes have identifiable reasons for doing so and that these can be discovered, addressed, and altered? (Inciardi, 426). The use of psychology in the field of advertising is also significant. For instance, colors have an effect on a person?s emotion: ?There are a number of general and universal reactions to color which seem to be noted in most persons? (Sasiki). With the use of psychology, the ad will have

Psychology

933 words - 4 pages When you think of a psychologist, you typically do not think about what minority they are. It never did occur to me before this assignment was due, that a book was prejudice against which they select to be referenced in books. In any subject, not just psychology, why would it matter if someone were of color, what his or her gender is? Many psychologists have not been given any recognition or an opportunity because they are not in the

The Human Response to Physical Structure

1549 words - 6 pages varied and includes such subdivisions as “mathematics, aesthetics, philosophy, different branches of psychology- environmental, gestalt or social, physics, and architecture” (Popow, 2000, p. 1) among others. Physical and behavioral results of individuals and the material environment may be rather multifaceted as “elements of light and color (shade or tint, warm or cool) [and] texture (materials and surfaces) are taken into account” (Popow, 2000

Physics of Color Vision and Color Blindness

1902 words - 8 pages . Conversely, a surface that absorbs all wavelengths of light appears to be black (and also heats up as a consequence of absorbing this electromagnetic radiation). If a surface does not reflect all wavelengths of light equally, it will appear as a color in the human color-vision spectrum. Color Vision Color vision is a highly-debated gray area that lies somewhere between physics and psychology. As we have just seen, the underlying source of

Similar Essays

How Does Color Effect Us? Essay

1275 words - 6 pages the color of people’s shirts they might be wearing. Color is there regardless. There is a entire field devoted to examining color. Called color psychology. Color psychology is the effects color has on the human body. Color psychologists find out how certain colors are tied to to thoughts, feelings, and behavior. Recently color psychologists showed that some colors have different meaning in other cultures. Color therapy is even used today. Color

The Relationship Between Warm Colors And Positive Mood

1163 words - 5 pages book, Color and emotion: New directions in color studies. Simmons conducted a lot of experiments trying to prove that color can enhance positive moods. In one of his experiments he asked 56 undergraduate psychology students to paint a white wall with a color that made them to feel positive. The results indicated that yellow, orange and red were picked as the most positive color of the 9 color samples in total. Jacob and Suess (1975) disagree with

How Does Color Affect Us? Essay

1106 words - 4 pages , 2014). Color Psychology: How Color Affects Our Moods And Emotions. (January 8th, 2011) http://www.naturalnews.com/030945_color_psychology.html - Minamyer, S. (February 12th, 2014). Power Of Color. (2014). http://themoodfactory.com/power-of-color - Gruson, L. (February 12th, 2013). Color Has A Powerful Effect On Behavior. (October 19th, 1982) http://www.nytimes.com/1982/10/19/science/color-has-a-powerful-effect-on-behavior-researchers

The Development Of Psychology Essay

1162 words - 5 pages Greek words: psyche, which means soul, and logos, which means the study of. Before the psychology developed into a science, philosophers from as early as Ancient Greece were asking all sorts of psychological questions such as where do emotions come from, does the world we see exist in color, what is perception and what is reality? But philosophers debating these questions relied on the method of rationalism to explain these phenomena. Rationalism