Strategic Planning Paper

1115 words - 4 pages

     The history of strategic planning begins in the military. According to Webster's New World Dictionary, strategy is "the science of planning and directing large-scale military operations, of maneuvering forces into the most advantageous position prior to actual engagement with the enemy" (Guralnic, 1986). Although our understanding of strategy and applying strategic planning in management has been transformed from a point of military maneuvering to one that aim’s to achieve and gives a structured framework to reach a competitive advantage.
     Taking its name and roots from the military model, early models of formal strategic planning "reflected the hierarchical values and linear systems of traditional organizations. Undertaken by planning functions at the top of the organization, its structure was highly vertical and time-bound. A certain period would be set aside to analyze the situation and decide on a course of action. This would result in a formal document. Once this was done, the actual work of implementation, which was considered a separate, discrete process - could begin" (Wall & Wall, 1995).
     Although individual definitions of strategy vary between each author, traditionally, theorists have considered planning an essential part of organizational strategy. “Strategic planning in organizations originated in the 1950s and was very popular and widespread between mid-1960s to mid-1970s, when people believed it was the answer for all problems, and corporate America was obsessed with strategic planning. Following that boom strategic planning had fallen off and was cast aside for over a decade. The 1990s brought the revival of strategic planning as a process with particular benefits in particular contexts” (Mintzberg, 1994).
In Here is a brief account of several generations of strategic planning. “ Analysis model dominated strategic planning of the 1950s. The 1960s brought qualitative and quantitative models of strategy. During the early 1980s, the shareholder value model and the Porter model became the standard. The rest of the 1980s was dictated by strategic intent and core competencies, and market-focused organizations. Finally, business transformation became a requirement in the 1990s” (Gouillart, 1995).
Newer models of strategic planning were focused on adaptability to change, flexibility, and importance of strategic thinking and organizational learning. "Strategic agility" is becoming more important that the strategy itself, because organization's need to have the ability to succeed by demonstrating quick adaptability to change and transform itself based on changing climate, continuously. “Being strategically agile enables organizations to transform their strategy depending on the changes in their environment" (Gouillart, 1995).
Entrepreneurs and business managers are often so preoccupied with immediate issues that...

Find Another Essay On Strategic Planning Paper

Strategic Planning Process Essay

1282 words - 5 pages be adapted to fit all needs and industries. Although it is not required, the best course of action is to start with the broad mission statement, and then work down the process to specific guidelines and work activities. Once the process is in place, the next step is implementation. Without this, the plans are just words on a paper. Implementation is the cornerstone of the strategic planning process, or any good planning process for that

Importance of Strategic Planning Essay

787 words - 3 pages designed with the customer in mind. Southern Cab Service will be located in Lafayette, Louisiana and will employee 20-25 employees including 2 dispatchers. The organization will service customers in Lafayette and the surrounding areas. The company will be owned by myself and my husband James, who will take care of the financial side of the business. Strategic planning is important for Southern Cab Service to be a success. This paper is intended to

Strategic Management and Planning

846 words - 3 pages use all its resources toward achieving its goals.The small business that I would like to start would be a daycare center. This would be not only a daycare center, but also a learning daycare center. The daycare center would include certified teachers who will dedicated to teaching students what they need to know to achieve greatness. Before I can start my business a strategic plan must be set in place. This paper is intended to address the four

Country Risk and Strategic Planning Analysis

1775 words - 7 pages Many companies are looking to expand their markets from one country to another. In order for a company to become successful at implementing a new product or service into another country the company must first do an analysis of all the risks involved in the chosen area and develop a strategic plan that will work for all parties involved. This paper will analyze the risks involved in implementing mining conveyers into the country of

Strategic Planning: Short-Term and Long-Term Goals

968 words - 4 pages strategic planning, this paper discusses the strategic goals of Johns Hopkins Medicine’s (JHM) strategic plan. The plan covers six priorities including people, biomedical discoveries, patients, education, integration, and performance. Also, the paper identifies the main stakeholders and the relatively different levels of the strategic plan. Long-term goals Strategic planning is based on and developed from the long-range planning that relies

Importance of Strategic Planning and Management in the Business Environment

589 words - 2 pages ensuring the future success of the organization. In addition, Strategic Management and Planning involves, planning, directing, organizing, and controlling the company's strategy. Strategic management, consist of three processes that entail corporate business, functional level planners, and support personnel. (Pearce & Robinson, 2004)Strategic Plan ImportanceIn today's business environment a strategic business plan is indispensable due to the

Strategic Planning and Influential Factors of the Starbucks Corporation

1485 words - 6 pages brand in the world. Starbucks shops offers coffee drinks, food items, coffee beans, coffee accessories, teas, and CDs. This paper will analyze Starbucks strategic planning through globalization opportunities and conduct a SWOTT (Strength, Weaknesses, Opportunities, Threat, and Trend) analysis.Globalization & Strategic Planning of StarbucksGlobalization is the tendency for businesses, technologies, or philosophies to spread throughout the world

Strategic Planning

623 words - 2 pages      Strategic planning is defined by intestorwords.com as the process of determining a company’s long-term goals and then identifying the best approach for achieving those goals. But this definition is too broad and does not identify the true advantages of strategic planning for large to small businesses. Strategic planning provides the foundation for the policies, procedures, and strategies for obtaining and using

Strategic Planning

984 words - 4 pages with the management they serve in order to gain a better understanding of the organization’s vision, and what the organization hopes to achieve. Human Resource Management needs to align their strategic planning with the organization’s strategy in order to develop and maintain a completive advantage in the field they are competing. According to Reed and Bogardus (2012), strategic planning is “the systematic way of setting the direction for an

Strategic Planning

897 words - 4 pages Strategic Planning"You have to have a plan with a strategy!" is what my grandfather used to saywhen we would play chess. This saying stuck with me for a long time and who could forget when my grandfather reminds me every time we play. I had the opportunity to work for many corporations and found they all had a strategic plan in what they hoped to accomplish for their company. Many companies had made progress through strategic planning. It is

Strategic Planning

626 words - 3 pages A strategic plan of an organization's mission and future direction, near-term and long-term performance targets, and strategy.When a distinguished but elderly scientist states that something is possible, he is almost certainly right. When he states that something is impossible, he is very probably wrong. (Profiles of the Future, 1962)Strategic planning is a combination of rational, scientific examinations and educated, instinctive best

Similar Essays

Country Risk And Strategic Planning Analysis Paper

2896 words - 12 pages IntroductionSuccessful businesses venturing into foreign markets establish a Country Risk and Strategic Planning outline to ensure potential problems are addressed to prevent such failures. In our paper, we discuss the country risk analysis of Canada. We expect O2 Inc. to grow into a global business. O2 Inc. will offer fresh oxygen for customers to relax and help improve their health. The paper analyzes how we will break down risks for

Country Risk And Strategic Planning Analysis Paper: Target

2136 words - 9 pages Many U.S. company's are looking to become part of the global market by either building in foreign countries or purchasing existing companies and then changing it to the U.S. company name. To do this the company must do an analysis of the risks involved in the chosen country and develop a strategic plan that will work for everyone involved as an acquisition progresses. This paper will look at the risks and assessment of Target, Inc opening a

Strategic Planning Essay

1230 words - 5 pages Strategic Planning The current health care environment is characterized by rapid changes in various aspects of operations, prompting hospitals to embrace strategic planning in order to position themselves in the dynamic environment. Strategic planning serves a vital purpose of helping an organization determine what it wants to be in days to come and how it will achieve this objective. This paper explains how a well constructed strategic

Strategic Management And Planning Essay

762 words - 3 pages This paper will discuss the strategy planning management must go through when opening up an insurance agency. It will identify the strategic plan and the critical information that must be defined and analyzed by management. It will then discuss the importance of a solid strategic management plan. Lastly, it will identify the four functions of management and explain how they are relative to creating and implementing a strategic management